Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how healthchoiceprivatemedicalinsurance.co.uk ("we," "us," "our," or "Company") collects, uses, discloses, and otherwise processes personal information in connection with our casino affiliate website and related services.
Information We Collect
We collect various types of information about visitors to our website, including:
- Personal Information: Name, email address, and contact details you voluntarily provide through contact forms or account registration
- Technical Information: IP address, browser type, operating system, and device identifiers
- Cookies: Data stored on your device to enhance user experience and track preferences
- Usage Data: Information about how you interact with our website, including pages visited, time spent, referring sources, and clicks on affiliate links
- Location Data: General geographic location derived from IP address
How We Use Information
We use the information we collect for the following purposes:
- Conducting analytics and measuring website performance
- Tracking affiliate conversions and commission attribution
- Improving website content, functionality, and user experience
- Responding to your inquiries and providing customer support
- Complying with legal obligations and protecting our legitimate interests
- Marketing and promotional communications (where you have opted in)
- Fraud detection and security purposes
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for basic website functionality and security
- Performance Cookies: Help us understand how visitors use our website
- Marketing Cookies: Track affiliate activity and measure campaign effectiveness
- Third-Party Cookies: Set by casino partners and advertising networks
You may opt out of non-essential cookies by adjusting your browser settings or using the cookie consent tool on our website. However, disabling certain cookies may affect website functionality. You can also use industry opt-out mechanisms such as the Network Advertising Initiative (NAI) or the Digital Advertising Alliance (DAA).
Third-Party Links
Our website contains affiliate links to third-party casino operators and gambling platforms. We are not responsible for the privacy practices of these external websites. Each casino operator maintains its own privacy policy, and we encourage you to review their terms before engaging with their services. Your use of third-party websites is governed by their own privacy policies, not ours.
Your Rights
Under UK and EU General Data Protection Regulation (GDPR), you have the following rights:
- Right of access to your personal data
- Right to rectification of inaccurate information
- Right to erasure (the "right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Rights related to automated decision-making and profiling
If you are located in the United States, you may have rights under applicable state privacy laws. To exercise your rights, please contact us using the details below.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Generally, we retain user data for up to 24 months from the date of collection, except where legal or contractual obligations require extended retention. Affiliate tracking data may be retained longer for accounting and commission reconciliation purposes.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or have concerns about our privacy practices, please contact us at:
Email: privacy@healthchoiceprivatemedicalinsurance.co.uk
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent authority for data protection, at www.ico.org.uk.